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  Tìm thấy 12 tài liệu thỏa mãn điều kiện tìm kiếm.
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Role of Flow Experience in the Digital Age on Consumer Purchase Intention: A Case Study of Fresh Food in Vietnam
Role of Flow Experience in the Digital Age on Consumer Purchase Intention: A Case Study of Fresh Food in Vietnam
Nguyen Binh Phuong Duy
Tran Hoang Gia Ngoc
Nguyen Huynh Ngoc Nhu
Pham Nguyen Anh Thi
Tran Phuong Dinh
The Asian Food Safety and Security Association (AFSA)
2023
Factors Influencing the Purchase Intention of Vegetarian Foods: The Case Study of Vietnamese Consumers
Factors Influencing the Purchase Intention of Vegetarian Foods: The Case Study of Vietnamese Consumers
Nguyen Quoc Cuong
Nguyen Thi Thanh Nhan
Do Thi Hong Hai
The Proceedings of the 5th AFSA2022 Conference on Food Safety, Food Security, and Sustainable Development
2023
Factors Affecting Student's Repurchase Intention to buy Food on Shopee
Factors Affecting Student's Repurchase Intention to buy Food on Shopee
Nguyen Thi Phuong Giang
Truong Hue Dan
Nguyen Phuong Dong
Dang Ngoc Tra My
the Asian Food Safety and Security Association (AFSA)
2023
Consumer social responsibility, perceived quality, trust in producers and repurchase intention for organic food: evidence from an emerging economy
Consumer social responsibility, perceived quality, trust in producers and repurchase intention for organic food: evidence from an emerging economy
Nam Hai Le
Tuan Loc Le
Minh Tuan Nguyen
Industrial University of Ho Chi Minh City
2022
Factors influencing the online purchase intention via instagram: The empirical study in Ho Chi Minh city
Factors influencing the online purchase intention via instagram: The empirical study in Ho Chi Minh city
Nguyen Quoc Cuong
Le Nguyen
Bui Huu Tuan
Industrial University of Ho Chi Minh City
2022
The effect of digital marketing transformation trends on consumers’ purchase intention in B2B businesses: The moderating role of brand awareness
The effect of digital marketing transformation trends on consumers’ purchase intention in B2B businesses: The moderating role of brand awareness
Nguyen Ngoc Hien
Tran Nguyen Huynh Nhu
Cogent Business & Management
2022
Factors affecting the intention to buy online during covid-19: Electronic devices in southern Vietnam
Factors affecting the intention to buy online during covid-19: Electronic devices in southern Vietnam
Nguyen Thi Phuong Giang
Vo Thi Huynh Han
Danh Thi Ngoc Anh
Nguyen Binh Phuong Duy
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Predicting the Relationship Between Influencer Marketing and Purchase Intention: Focusing on Gen Z Consumers
Predicting the Relationship Between Influencer Marketing and Purchase Intention: Focusing on Gen Z Consumers
Cuong Nguyen
Tien Nguyen
Vinh Luu
Springer Nature Switzerland AG
2022
Relationship between influencer marketing and purchase intention: focusing on vietnamese gen z consumers
Relationship between influencer marketing and purchase intention: focusing on vietnamese gen z consumers
Cuong Nguyen
Tien Nguyen
Vinh Luu
Independent journal of management & production (ijm&p)
2022
Impact of electronic word of mouth to the purchase intention – the case of instagram
Impact of electronic word of mouth to the purchase intention – the case of instagram
Vi Truc Ho
Nhan Trong Phan
Phuong Viet Le Hoang
Independent Journal of Management & Production
2021
Ảnh hưởng của quảng cáo trên điện thoại thông minh đến ý định mua hàng của người tiêu dùng
Ảnh hưởng của quảng cáo trên điện thoại thông minh đến ý định mua hàng của người tiêu dùng
Nguyễn Ngọc Hiền
Đại học Công nghiệp TP. Hồ Chí Minh
2019
Empirical Study of Purchasing Intention in Vietnam
Empirical Study of Purchasing Intention in Vietnam
Bui Huy Khoi
Springer
2019

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